SERVICE / 01·Custom Design & Development

Software built around your business, not the other way around.

End-to-end product engineering for SMBs that need bespoke web apps, internal tools and customer portals — designed by senior product designers, shipped by senior full-stack engineers, supported on day 30, 90 and 365.

Senior-only delivery teams SOC 2 ready architectures Code you own, fully
UIAPIDATAINFRA
connected · resilient · in-motionSMBRG/AMBER
What we build

A full product team, scoped to a single engagement.

We don't sell hours; we sell shipped software. Every engagement includes the disciplines below — assigned to senior practitioners, never juniors with a senior label.

Discovery & product strategy

Stakeholder interviews, JTBD mapping, technical feasibility scoring and a prioritized backlog before a single line of code.

Product & UX design

Information architecture, user flows, hi-fi Figma prototypes and a token-driven design system that ships with the build.

Full-stack engineering

TypeScript front-ends (React, Next, Vue), Node / .NET / Python backends, Postgres / SQL Server, queues and event-driven services.

Data, auth & APIs

Schema design, role-based access, REST + GraphQL, OAuth/SSO, audit logging — the unsexy plumbing that prevents production fires.

Deploy & hand-off

CI/CD, IaC, environment parity, runbooks, observability dashboards and documentation your future hires will actually read.

Hypercare & evolution

90-day hypercare with a named on-call engineer, then a retainer model for iterative product evolution.

How we work

A predictable shape, built to absorb your unknowns.

Every engagement follows the same five phases. The duration of each scales with scope — but the rhythm, deliverables and decision points don't change.

STEP 01
Week 0–1
STEP 02
Week 1–3
STEP 03
Week 3–N
STEP 04
Final 2 weeks
STEP 05
Day 1–90

Discovery sprint

Two-day workshops, stakeholder interviews, system audit. Output: a written architecture brief, scope tiers, and a fixed-fee proposal.

WorkshopsAudit

Design & technical spike

Figma prototypes for the critical paths, design tokens, an architecture diagram, and a working spike of the riskiest unknown.

FigmaTokens

Iterative build

2-week sprints with mid-sprint demos. You see deployable software from week 4. Velocity, blockers and burn are public on a shared dashboard.

SprintsDemos

Hardening & launch

Performance tuning, accessibility audit, load testing, security review, runbooks, and a phased rollout plan with rollback criteria.

A11yLoad test

Hypercare

A named senior engineer on call. Weekly health reviews. Bug-fix SLA at no extra cost. Hand-off training for your in-house team if needed.

On-callSLA
What you walk away with

You own everything. The repo, the cloud account, the documentation, the relationship.

We're allergic to lock-in. Every deliverable lands in your infrastructure under your licenses. If you ever stop working with us, your next team can pick it up on day one.

Design
  • Figma source files
  • Design token JSON
  • Component library (Storybook)
  • Accessibility audit report
Code
  • Monorepo with TS strict-mode
  • 90%+ unit + integration coverage on critical paths
  • OpenAPI spec for every service
  • Database migration history
Operations
  • IaC (Terraform / Bicep)
  • CI/CD on GitHub Actions or Azure DevOps
  • Observability stack wired up
  • Disaster recovery runbook
Knowledge
  • Architecture decision records
  • Onboarding doc for the next engineer
  • 90-min recorded handoff session
  • A 30/60/90 health checklist
Selected work

Outcomes, not vanity metrics.

A handful of recent engagements, with details anonymized at the client's request.

B2B SaaS · Logistics

Customer portal replacing 3 spreadsheets and 2 email aliases.

−74%
support tickets in first quarter
14 weeks · TS, Next, Postgres, Auth0
D2C · Beauty

Custom CMS + headless storefront, replacing a legacy WordPress build.

3.1×
page speed score (LCP)
11 weeks · Next, Sanity, Vercel, Stripe
Fintech · Lending

Loan origination flow with audit trail and broker portal.

8 days
avg. time-to-decision (was 21)
22 weeks · .NET, React, SQL Server
150+
Custom builds shipped
92%
Engagements that ship within ±5% of estimate
< 4h
Average response on retainer support
7.4 yr
Avg. tenure of senior engineers
FAQ

The questions buyers ask before signing.

Don't see yours? Send it over →

We quote a fixed fee per phase after a paid 1-week discovery sprint. The discovery alone produces a written architecture brief, scope tiers (good / better / best) and a transparent budget envelope — even if you choose not to continue with us.

Bring us the messy version.
We'll bring back a plan.

A 25-minute scoping call costs nothing and usually shortens your project by weeks. No sales engineer, no slide deck — just a senior who'll be on your build.

# what to bring to the call
· a one-paragraph problem statement
· any existing docs / Figma / repos
· a rough budget envelope (or "no idea")
· a target launch window
$ that's it. we'll do the rest.